Automotive Einstein

Autoblog Ford

Autoblog Ford

Ford’s SVT celebrates 20 years of Blue Oval performance Tuesday, 7 February 2012, 12:13 am

Filed under: Performance, Ford

Today marks twenty years since Ford first announced its Special Vehicle Team, most famously known as SVT. With performance mastermind John Colleti at the helm, SVT produced some legendary cars during its first 10 years, beginning with the 1993 SVT Cobra (and its even more hardcore sibling the SVT Cobra R) as well as the 2003 F-150 SVT Lightning. Since then we’ve had numerous updates to each, most notably the the SVT Cobra of 2003-2004 lovingly referred to by Mustang fans as the “Terminator,” plus new models like the SVT Contour and the SVT Focus built from 2002-2004.

Today SVT is alive and well with the lineup consisting of the Shelby GT500 and F-150 SVT Raptor, and we’re guessing that back in 1993 no one could have imagined just how far the brand has come. A 650 horsepower Mustang capable of 200 mph or a Ford F-150 capable of running the Baja 1000 in nearly stock form would have seemed insane at the time. And it still does today.

Have a look at some of the vehicles produced by SVT over the past 20 years in the gallery above, and let us know what you think might come from Ford’s performance division in the next 20 years in the comments section below.

Ford’s SVT celebrates 20 years of Blue Oval performance originally appeared on Autoblog on Mon, 06 Feb 2012 19:13:00 EST. Please see our terms for use of feeds.

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Autoblog Ford | Drew Phillips

Ford asks Chevrolet, then NBC, to pull Silverado Super Bowl ad Sunday, 5 February 2012, 10:55 pm

Filed under: Truck, Government/Legal, Marketing/Advertising, Chevrolet, Ford

Chevrolet is having some pointed fun with its apocalyptic Super Bowl ad featuring the Silverado called “2012,” only the fun is pointed directly at Ford, which finds it a little too sharp to be all that much fun. So on the eve of the big game, Ford sent Chevy a cease-and-desist letter to pull the ad and “pressured” NBC not to run the commercial, according to a report on Yahoo!’s Motoramic blog. Chevy has released a statement in response, which you can read after the jump, indicating that the ad will run despite Ford’s protest.

Ford found no reason to chuckle at some of the commercial’s claims, “particularly around durability.” One in particular comes from a character that says of their now-deceased, F-150-driving pal, “Dave didn’t drive the longest-lasting most dependable truck on the road. Dave drove a Ford.”

Ford spokesman Mike Levine says his company has more trucks with 250,000-plus miles on the road than any other brand, which would appear to contradict the small print that appears in the “2012″ ad that reads, “Dependability based on longevity: 1981-2011 full-size pickup registrations.” Ford says its lawyers will decide what to do (if anything) after the ad airs during tonight’s game, but Chevy’s legal minions must have vetted the spot closely well before time.

Or Ford could take Chevy marketing honcho Joel Ewanick up on his offer and bide its time. Said Ewanick, “We can wait until the world ends, and if we need to, we will apologize.”

Continue reading Ford asks Chevrolet, then NBC, to pull Silverado Super Bowl ad

Ford asks Chevrolet, then NBC, to pull Silverado Super Bowl ad originally appeared on Autoblog on Sun, 05 Feb 2012 17:55:00 EST. Please see our terms for use of feeds.

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Autoblog Ford | Jonathon Ramsey

Watch an SVT Raptor be built on Ultimate Factories this weekend [w/video] Friday, 3 February 2012, 11:30 pm

Filed under: Performance, Truck, Etc., Plants/Manufacturing, Work, Ford

There’s something inexplicably mesmerizing about watching a factory in action. Seeing the innumerable complex mechanisms mesh in perfect harmony to create the products we know and love is part of what makes shows like National Geographic’s Ultimate Factories so interesting. Now the program is headed to Dearborn for a look at how the Ford F-150 Ecoboost and F-150 SVT Raptor come together on the line in crystal-clear HD video. The show will also spend time with both trucks out on the company’s proving grounds, which means there’s a good chance we’ll see the Raptor bashing over various obstacles.

Consider us excited. Last year, the Ford plant in Dearborn produced 344,446 vehicles, making it the third most productive plant in North America behind the Nissan facility in Aguascalientes, Mexico and the Volkswagen plant in Puebla, Mexico.

The show will air on Saturday, February 4 at 8 p.m. Eastern on the National Geographic Channel, but you can get a glimpse of what to expect in the video after the jump.

Continue reading Watch an SVT Raptor be built on Ultimate Factories this weekend [w/video]

Watch an SVT Raptor be built on Ultimate Factories this weekend [w/video] originally appeared on Autoblog on Fri, 03 Feb 2012 18:30:00 EST. Please see our terms for use of feeds.

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Autoblog Ford | Zach Bowman

Wagons West: Domestics picked up market share in California last year Friday, 3 February 2012, 7:01 pm

Filed under: Car Buying, Ford, GM, Honda, Jeep, Kia, Toyota, Earnings/Financials

Most days, California must seem like Kazakhstan for the Big Three. Domestic products aren’t so popular out West, where Toyota and Honda have long stood atop the sales charts. But not in 2011.

According to a report in Automotive News, both General Motors and Ford managed to bump Honda from its silver medal position in 2011, though Toyota still holds a commanding market share lead. In a storyline we’ve heard before, the twin natural disasters in Asia curbed Japanese production, causing a 4.5 point loss of market share. Toyota’s market share dropped from 22.8 to 19.2 percent, while GM and Ford tied at 12.6 percent – ahead of Honda at 12.1.

Booming sales in the Golden State helped the domestics to their 1.8 point gain. New vehicle registrations in California were up 9.9 percent, according to the report. The biggest sales gains last year were made by Kia and Jeep, which were up 53 and 49 percent, respectively.

Wagons West: Domestics picked up market share in California last year originally appeared on Autoblog on Fri, 03 Feb 2012 14:01:00 EST. Please see our terms for use of feeds.

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Autoblog Ford | Jeff Sabatini

Chevy Silverado takes shot at Ford in apocalyptic Super Bowl ad Friday, 3 February 2012, 3:30 pm

Filed under: Truck, Marketing/Advertising, Videos, Chevrolet, Ford

Chevrolet continues its onslaught of Super Bowl ads released before this Sunday’s big game, clearly hoping that volume plays in its favor when the points are tallied by marketing analysts on Monday.

Today’s commercial, entitled “2012,” stars the Chevrolet Silverado in a post-apocalyptic world. In this ad, Chevy reminds us of its oft-repeated statistic that its trucks are the longest lasting, most dependable trucks on the road, and it does so by imagining that the Mayans were right and that 2012 is our last year on Earth.

It’s a well-done spot with lots of fun things to focus on – we’re even amused by the soundtrack, which isn’t what we’d immediately expect to hear as the backing music following life after an Extinction Level Event.

Follow the jump to view the end of the world through Chevy’s eyes.

Continue reading Chevy Silverado takes shot at Ford in apocalyptic Super Bowl ad

Chevy Silverado takes shot at Ford in apocalyptic Super Bowl ad originally appeared on Autoblog on Fri, 03 Feb 2012 10:30:00 EST. Please see our terms for use of feeds.

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Autoblog Ford | John Neff

Foreign auto companies irked by Obama snub at DC Auto Show Friday, 3 February 2012, 3:00 pm

Filed under: Etc., Government/Legal, Chrysler, Ford, GM

On Tuesday, President Barack Obama visited the Washington Auto Show, and he even had time to get a closer look at a few vehicles. We’re guessing that the carmakers were more than happy to set aside some time to talk to the Commander In Chief, but not every automaker got the chance.

Bloomberg says that the Association of Global Automakers is upset because the president only spent time with the Detroit Three, even though other automakers reportedly flew in executives from around the world for the occasion. The executives were reportedly on hand and waiting in a “bullpen” in the event President Obama had any questions about specific vehicles, but The Pres stuck to American cars like the Chevrolet Corvette ZR1, Ford Mustang Shelby GT500, Jeep Grand Cherokee and the Chevrolet Silverado.

AGA CEO Michael Stanton voiced his disappointment about the perceived slight, adding that many members “bent over backwards to meet the request from the White House.” Stanton also points out that AGA members have invested $43 billion in the U.S. and employ over 80,000 workers here.

Foreign auto companies irked by Obama snub at DC Auto Show originally appeared on Autoblog on Fri, 03 Feb 2012 10:00:00 EST. Please see our terms for use of feeds.

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Autoblog Ford | Chris Shunk

These are North America’s top producing auto plants Wednesday, 1 February 2012, 11:01 pm

Filed under: Plants/Manufacturing, Ford, Honda, Hyundai, Nissan, Toyota, Volkswagen

Volkswagen has the honor of being this year’s top producing North American automotive manufacturer by a wide margin with its Puebla, Mexico facility. The factory managed to produce 510,041 units last year, beating out second-place Nissan and its Aguascalientes, Mexico plant by a staggering 149,245 units, according to Ward’s Auto. Nissan jumped from third to second place after Toyota and its Georgetown plant dropped from the top five. Toyota and Honda both saw themselves ousted from the leader board after a year pockmarked by disruptions from earthquake and tsunami activity in Japan and flooding in Thailand.

The Japanese automakers’ vacancies made room for Hyundai and its facility in Montgomery, Alabama with 338,127 units to take fourth place. Ford, meanwhile, moved from fifth in 2010 to third in 2011 with 344,446 units from its Dearborn Truck plant. Nissan rounded out the top five last year with the company’s plant in Smyrna, Tennessee taking the automaker’s second spot on the list.

Ward’s Auto reports Volkswagen enjoyed a boost from the popularity of the Jetta. That model alone helped push the company’s Puebla facility to a 75,356 unit gain over last year’s figures. Head over to Ward’s to see the full report.

These are North America’s top producing auto plants originally appeared on Autoblog on Wed, 01 Feb 2012 18:01:00 EST. Please see our terms for use of feeds.

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Autoblog Ford | Zach Bowman